Privacy Policy

Via Mercatus ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, store, and protect your personal information when you use our Website and newsletter services ("Services"). By using our Services, you agree to the practices described in this policy.

1. Information We Collect

Personal Information: When you subscribe to our newsletter, we may collect your name, email address, and any other information you voluntarily provide (e.g., through forms or surveys).

Usage Data: We may collect non-personal information about your interactions with the Website, such as IP address, browser type, pages visited, and time spent on the site.

Cookies: Our Website uses cookies to enhance your experience, such as remembering your preferences. You can manage cookie settings through your browser, but disabling cookies may limit Website functionality.

2. How We Use Your Information

We use your information to:

• Deliver and personalize our newsletter content.
• Communicate with you about updates, promotions, or administrative matters.
• Analyze Website usage to improve our Services.
• Comply with legal obligations or protect our legal rights.

3. How We Share Your Information

We do not sell or rent your personal information to third parties.

We may share your information with:

• Service providers (e.g., email marketing platforms like MailerLite or ConvertKit) who assist in delivering our Services, subject to strict confidentiality agreements.
• Legal authorities, if required by law or to protect our rights.

If we include third-party links in our newsletters, those sites have their own privacy policies, and we are not responsible for their practices.

4. Your Choices

Newsletter Opt-Out: You can unsubscribe from our newsletter at any time by clicking the "Unsubscribe" link in any email or contacting us at viamercatus@gmail.com.

Cookies: You can disable cookies via your browser settings, though this may affect your experience on the Website.

Data Access: Depending on your jurisdiction, you may have the right to access, correct, or delete your personal data. Contact us at viamercatus@gmail.com to exercise these rights.

5. Data Security

We use reasonable measures to protect your information from unauthorized access, loss, or misuse. However, no online system is completely secure, and we cannot guarantee absolute security.

6. Data Retention

We retain your personal information only as long as necessary to fulfill the purposes outlined in this policy or as required by law. If you unsubscribe, we will delete your email address from our active mailing list within a reasonable period.

7. International Users

If you are accessing our Services from outside the United States, your data may be transferred to and stored in the United States. By using our Services, you consent to this transfer.

8. Children’s Privacy

Our Services are not intended for users under 18. We do not knowingly collect personal information from children under 18. If we learn such data has been collected, we will delete it promptly.

9. Changes to This Privacy Policy

We may update this Privacy Policy at any time. Changes will be posted on this page with an updated "Last Updated" date. Your continued use of the Services after changes are posted constitutes acceptance of the updated policy.

10. Contact Us

For questions about this Privacy Policy or to exercise your data rights, please contact us at viamercatus@gmail.com.

By using our Website or Services, you acknowledge that you have read, understood, and agree to this Privacy Policy.